SynovaDIGITAL
Case study · New website + SEO + GBP · Long Island, New York

A new website that put a Long Island waterproofer on page one for 40 searches

A basement waterproofing and landscaping contractor on Long Island needed a website built for search from day one, then the authority to rank it across six towns.

keyword positions · each square is one keyword
40/65

Tracked keywords on page one, 7 at #1

Client name withheld · Client since December 2025
Market
Long Island and six individual towns
Services
New website, SEO, Business Profile
Tracked keywords
65
Data source
Client SEO report, Search Console
The brief

What the business needed

  • Replace the old site with one that has a page for each service and each area served.
  • Rank for waterproofing, drainage and coating searches across Long Island and six towns.
  • Build authority with guest posts, profile backlinks and high-authority directory listings.

Founder-led engagement. Client since December 2025.

Results & the work behind them

The numbers, straight from the reports

40/65

40 of 65 tracked keywords are on Google's first page, 7 of them at #1 and 16 in the top three, on a new website the team built.

#1 7#2–3 9#4–10 24#11 and lower 25
Searches where they rank #1–2
interior waterproof coatings Long Island, NY#1
waterproofing services in town, NY#1
interior drainage solutions town, NY#1
building waterproofing town, NY#1
basement waterproofing town, NY#2

Keywords cover Long Island as a whole plus six individual towns.

Named by AI search tools
Google AI Mode

Featured with its 5.0-star profile (83 reviews): "Best for dual-action exterior drainage and interior sealing."

ChatGPT

Listed among "Long Island contractors to consider," and for basement waterproofing in a nearby town.

What we did
  • Designed and built a new website with a page for each service and area
  • Guest posts, profile backlinks and high-authority directory listings
  • Business Profile management alongside SEO
Google Search Console · Aug 10 – Sep 3, 2026
7.42Kimpressions in Google
58clicks from Google
17.7average position, all queries
0.8%click-through rate

About nine months into the engagement, the new site already appears thousands of times a month in waterproofing searches across Long Island.

Why it worked

Three lessons you can use

01

Build for search from the first page

A site planned around services and towns starts ranking sooner than one that is redesigned later. Every page had a clear job and a clear keyword.

02

Authority takes steady work

Guest posts, profile backlinks and quality directory listings were added month after month, alongside Business Profile management.

03

Expect a curve, not a switch

About nine months in, the site appears thousands of times a month in waterproofing searches, and the strongest pages already hold #1.

Where the numbers come from

Real reports, client names hidden

Every figure on this page comes from the client's own data: Google Search Console, Business Profile insights, rank tracking or Meta Business Suite. We withhold names and towns to protect the business, not the results.

  • No invented numbers, no rounded-up claims
  • Dates and data sources shown next to every stat
  • On request, we can walk you through the original reports on a screen-share, with identifying details hidden
QQ
Founder & owner

Qasim Qureshi

Six years of hands-on local SEO and Google Business Profile work for US service businesses. I started Synova so owners could deal with the person who actually plans and checks the work. Your audit is prepared under my review, and if something isn't working, you hear it from me first.

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